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NAIA Extends Partnership with Select Sport America

January 14, 2015
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Kansas City, Mo. (January 14, 2015) — The National Association of Intercollegiate Athletics (NAIA) announced today a three-year partnership extension with Select Sport America as the “Official Soccer Ball” provider of the NAIA. The agreement, which originated in 2012, will marry the two organizations through 2017-2018.

“We are excited to continue our partnership with Select Sport America,” said Jim Carr, NAIA President and CEO. “Select has not only provided the NAIA a quality product for our members, but has been committed to helping us celebrate the accomplishments of our student-athletes and coaches. They’re an organization of character, which is directly reflected in their ongoing commitment to our Champions of Character program.”

The extension includes the naming rights for the NAIA men’s and women’s soccer Coach of the Year awards, as well as for the NAIA Champions of Character awards associated with the men’s and women’s soccer championships. Additionally, for every match ball sold, Select will make a donation to the NAIA’s Champions of Character Foundation.

“One of the key reasons the NAIA and Select make a tremendous partnership is that both organizations understand the importance of character and professionalism,” said Lars Nielsen, President of Select Sport America. “We also believe strongly in the quality of our product and the quality of soccer in the NAIA.”

Select traces its origins back to 1947 when it was founded by then-Danish national soccer team’s goalkeeper Eigil Nielsen. The company again revolutionized the soccer ball, introducing the current 32-panel construction in 1962. A recent wind tunnel test by the Institute of Health & Sports Sciences at the University of Tsukuba in Japan concluded that Select’s hand sewn 32-panel construction still makes the best soccer ball.

Select produces more than 3.5 million balls each year that are exported to more than 50 different countries. The balls are hand sewn and meet all international match standards set by FIFA.

For more information on Select Sport American, visit its website at