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NAIA and Baden Sports Sign Multiyear Partnership

July 12, 2017
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Kansas City, July 12, 2017 – The National Association of Intercollegiate Athletics (NAIA) announced it has selected Baden Sports to supply the official women's volleyball of the NAIA.

The multiyear partnership requires Baden's Perfection VX5EC game ball featuring the preferred red, white, and blue color scheme of the NAIA to be used exclusively during all postseason play, beginning fall 2017.

Baden will also supply volleyball carts and accessories for the NAIA women's championship events and work with the NAIA to promote NAIA volleyball and the championship events.

“Baden is excited to grow our partnership with the NAIA and to work together to shine a light on the 219 NAIA women's volleyball programs across the country,” said Jake Licht, Chief Operating Officer for Baden Sports. “Baden's mission is to honor the players who put so much into this game by providing the best volleyballs in the world.”

The Perfection VX5EC is Baden's top-of-the-line game ball, made with full-grain leather tanned for optimal touch and feel. Its internal construction utilizes the lightest butyl bladder ever used for volleyball, a blended cotton wrap, and Baden's Stealth Soft-Valve System, which reduces the amount of exposed valve rubber, for truer and more consistent play.

Baden will also offer all NAIA programs full-ball customization with nearly limitless color schemes, larger designs, debossed logos, and foiled detailing.

“Baden Sports offers top-of-the-line equipment and the NAIA is proud that this partnership will elevate the volleyball championship experience for our student-athletes,” said Jim Carr, NAIA president and CEO.


Baden Sports, an independent, family-owned company with headquarters in Renton, Wash., designs and manufactures high-quality athletic balls for players of all ages, skills, and abilities. Baden's relentless innovation and commitment to quality has led industry-wide adoption of its technologies and led conferences, programs, and coaches at all levels to choose Baden as their official ball. For more information, visit, or join the conversation on Facebook (Baden Sports), Instagram (badensports), and Twitter (@BadenSports).