Mid-Central College Conference Renamed the Crossroads League

The Mid-Central College Conference has announced that it is now the Crossroads League.

League Commissioner J.D. Collins initiated a re-branding effort to update and revive the identity of the Central Indiana-based athletics conference. After a research study and work with constituent groups, the conference hired Intersection, a branding agency, to take the lead on re-creating the name and visual identity.

The creation of the new brand took several factors into account, including the conference's location in the Midwest, each institution's faith-based focus, and communicating elite athletics.

"Our League now communicates, both visually and through the name, all of the things our institutions hold dear-- our unique faith, top-flight athletics, and our foundation in the Midwest," Collins said.

The Crossroads League is a ten-institution athletics conference in the NAIA. The Crossroads League offers 15 year-round sports throughout Indiana, Michigan, and Ohio. The Crossroads League consists of: Bethel College (Mishawaka, IN); Goshen College (Goshen, IN); Grace College (Winona Lake, IN); Huntington University (Huntington, IN); Indiana Wesleyan University (Marion, IN); Marian University (Indianapolis, IN); Mount Vernon Nazarene University (Mount Vernon, OH); University of Saint Francis (Fort Wayne, IN); Spring Arbor University (Spring Arbor, MI); and Taylor University (Upland, IN).